To increase traffic and to learn about Google’s advertising services, I became an AdWords advertiser. I designed simple text ads, chose queries and keywords the ads should match, and specified the maximum we were willing to spend on an advertising campaign. Google charges us only when someone clicks on one of our ads.
AdWords contributes greatly [...]
If your website is not accessible for an extended period of time, Google may reduce the ranking of your site.
Give away content.
I publish Google Guide under a Creative Commons License to enable others to copy, distribute, and make derivative works, as long as they give Nancy Blachman credit and link to Google Guide.
If most of [...]
Instead of entering your URL into your browser, search Google for your site. Google is more apt to improve the ranking of a site that users seek and visit than one that gets no traffic from Google.
When I first made this site publicly available, Google Guide wasn’t in the first 100 sites on searches for [...]
